Our listings sell for more, faster than the MLS average.
Our experience has proven that homes sell for two reasons:
PRICE and EXPOSURE
Through our extensive marketing efforts, The Olson Group outperforms the MLS average for Days to Contract and List Price v. Closed Price. This means a faster close and more money in your pocket!
Our Service Pledge
Every listing – no matter the condition or asking price – will get the same top level service. We don’t have individual tiers for different price points. We handle every listing as if we are selling our own home. All of the services below – and more – are included in the commission.
We never refund or reduce your “Marketing Fee” because we never charge one to begin with.
Internet, TV and Social Media
We effectively use the Internet, TV and Social Media to market your home and target people who are in the market to buy.
- Industry Leading Professional Photography Package, including:
- high-resolution virtual home tour with VR capabilities
- drone flyovers (where allowed)
- Up to 25 ultra-high resolution property photos
- Exclusive representation on RenoComingSoon.com resulting in thousands of views before your home is live on the market.
- Emails to our extensive database of potential buyers, fans, referral partners and other REALTORS® with “Coming Soon” and “Just Listed” emails.
- Property-specific website with trackable visitor metrics.
- Exclusive representation on the House Detective TV program (when available).
- Exposure on hundred of Syndication Sites and Apps including:
- Wall Street Journal (RE/MAX Collection properties only)
- Internet ads featuring your home deployed across the web’s most popular websites and social media, resulting in thousands of impressions before and during the listing period.
- Video Tour hosted by the Listing Agent for YouTube and Facebook
While the majority of real estate marketing is done online, we believe that its hard to beat an IRL advertisement. While the bulk of our high-performing marketing is done online, we still utilize traditional methods to make sure your home is seen by the most buyers.
- Just Listed/Coming Soon Postcards mailed to your closest 150 neighbors, seven days before the LIVE date.
- Property Flyers to the closest 40 neighbors before every Open House.
- Open House after the LIVE date.
Professional Advice Before, During and After the Listing period
We’re with you every step of the way: from our initial meeting to closing and long after, we love being your real estate resource.
- Realistic, justifiable pricing strategies tailored to your unique situation.
- Staging Consultation.
- Advice regarding repairs or upgrades to fetch top dollar.
- Arrange pre-listing inspections as necessary.
- Marketing updates every week.
- Showing feedback within 24 hours.
- Booties to protect your flooring during showings.
- Cleaning and trash-out service references.
- Fierce, win-win negotiation with a proven track record of success.
- Experience with the successful closing of difficult transactions – divorce, probate, trusts, pre-foreclosure.
- Recommendations on Title and Escrow companies that best fit your needs, maximize your profit, and reduce the stress involved in selling your home.
- Discounts available for past clients, multiple transaction scenarios, and public servants.
- Access to our team of professionals: REALTORS®, Marketing/Analytics Specialists, and Licensed Transaction Coordinators.